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	<title>Assess Systems Australia</title>
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	<description>Workplace Selection and Development Solutions</description>
	<lastBuildDate>Sat, 13 Feb 2010 23:25:54 +0000</lastBuildDate>
	
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		<title>The psychology of price</title>
		<link>http://assess-systems.com.au/blog/2010/the-psychology-of-price/</link>
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		<pubDate>Sat, 13 Feb 2010 23:25:54 +0000</pubDate>
		<dc:creator>Ricki Sharpe</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[current reading]]></category>
		<category><![CDATA[decision making]]></category>
		<category><![CDATA[persuasion]]></category>

		<guid isPermaLink="false">http://assess-systems.com.au/blog/?p=1407</guid>
		<description><![CDATA[In his book <a href="http://www.amazon.com/gp/product/080909469X?ie=UTF8&#038;tag=assesystaust-20&#038;linkCode=as2&#038;camp=1789&#038;creative=9325&#038;creativeASIN=080909469X">Priceless: The Myth of Fair Value (and How to Take Advantage of It)</a><img src="http://www.assoc-amazon.com/e/ir?t=assesystaust-20&#038;l=as2&#038;o=1&#038;a=080909469X" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" />, William Poundstone entertainingly explains the economics, psychology, and intellectual reasoning surrounding the ways in which producers and sellers take advantage of buyers’ lack of knowledge.]]></description>
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		<title>How to win the 2010 FIFA World Cup?</title>
		<link>http://assess-systems.com.au/blog/2010/how-to-win-the-2010-fifa-world-cup/</link>
		<comments>http://assess-systems.com.au/blog/2010/how-to-win-the-2010-fifa-world-cup/#comments</comments>
		<pubDate>Mon, 11 Jan 2010 08:52:39 +0000</pubDate>
		<dc:creator>Ricki Sharpe</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[sports psychology]]></category>

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		<description><![CDATA[With so many football teams on equally footing, the 2010 FIFA World Cup may well be decided on penalty shootouts. A new study may explain why some soccer teams keep losing in penalty shootouts, and could even help them address the problem in time for the World Cup.]]></description>
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